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Rí

About Rí

Rí is built in Detroit.

Rí

  • A mark.
  • A lens.
  • A signal.

We spotlight the people, sounds, styles, and stories moving the city forward.

Shape

Part media platform.

Part creative network.

Part apparel mark.

Part studio.

Standard

Built in Detroit. Made to travel.

Taste, presence, and work that holds up.

Name

Rí means king.

For us, it means standard.